The guidelines PDF nobody opens. The logo folder nobody trusts. The post that reads like a robot wrote it. You set the direction. We build it into a Canva Brand Kit and a brand design system on Claude, so the rest of the team and their AI follow it, and the routine requests stop landing on your desk.
Late invoices get chased. Wasted stock gets counted. Wasted time on the brand just gets absorbed: the searching, the rebuilding, the "which version is this?" thread. No line in the budget, no owner, no fix.
Logo_FINAL.png, logo_final_v2.png, Logo_NEW_use-this-one.png. Nobody knows which three are wrong.
A social post shouldn't need a designer. When it does, campaigns slip and momentum goes with them.
Sales sends one deck, marketing sends another. The brand looks smaller than the company actually is.
PowerPoint, Word, Google, Canva, Claude. Everyone picks a favourite and does it their own way.
A time-sensitive tender sits in someone's queue. Sales waits, and the deal cools.
Your tone of voice goes in. Stock phrases and robot structure come out. Customers can tell.
Your guidelines were made once, at launch, by an agency. Since then the team has grown, the tools have changed and AI writes half the posts. The PDF hasn't moved.
Guidelines tell people the rules. A Brand Kit and a design system follow them for you. Agency standards, every day, not just at launch.
Brand Hub runs it.
Your team ships it.
For whoever looks after the brand, with or without a designer beside them. We take the identity you already have, and the guidelines PDF nobody opens, and turn it into designer-built rules your team and your AI can't get wrong.
4 to 5 weeks
Book the free callWe don't hand over and disappear. For two months we stay in your corner, working with your team on the real posts, decks and proposals they're shipping, until the system sticks.
Over 60 days, post-delivery
Book the free callYou have a system.
You have files, and one person who knows where they are and how to use them.
Designer-built rules. Your team runs it. Locked where it matters, open where the work happens, on every Hub template.
60 minutes, free. A short questionnaire first, then a written summary of where the brand is leaking and what the Hub would fix.
Every tool your team uses, everything they make most, and where it goes off brand. Template split agreed here.
Canva Brand Kit configured, 20 locked templates, folder structure, permissions. This is where your team stops starting from scratch.
Your rules, voice and look, written down for your AI, with a tone spec that stops it sounding like a robot.
Skills that connect Claude, Canva, decks and email, so proposals, statements of work and social go out in hours, not days.
Live session with the team, recorded and supplied, plus a written quick-start. Then four sessions over 60 days to make it stick.
One template means one Canva design with brand styles applied,
structure locked, editable text and image zones, and an alternate layout.
A deck counts as one, however many pages it runs to.
Square, portrait, story, carousel, quote, announcement, event, testimonial
External pitch master, internal deck
One-pager, case study, report, proposal
Email header, web banner set, signature
Business card, roller banner, A4 flyer
Split agreed in Phase 2. Move counts between groups. The total stays at 20.
Systems drift. Someone new joins, a campaign needs a format nobody built, a template gets unlocked "just this once." Brand Guardian is a Creative Director on the outside of that, every quarter.
Fixed fee. No hours logged, no timesheets, no carryover.

New campaign concepts, additional collateral and production work are quoted separately.
"Aligned helped us elevate our brand to match our rapid growth. Their in-depth research into our industry and competitors was impressive. Their expertise and collaborative approach were instrumental in our success."

"Aligned truly transformed how we approached our brand and digital presence. The early groundwork they laid for our brand has been instrumental to our growth, and we've seen incredible engagement since the launch."

"Aligned have been instrumental in optimizing our sales process, helping us build a qualified lead pipeline. Their design and web capabilities are the best and most punctual that we have used to produce high-quality marketing collateral."


"Working with Aligned was enjoyable, fast, and produced excellent quality output. Our brand reflects our key values: trust-worthiness, innovation, and change-seeking, also attracting great feedback from customers and B2B partners."

One call, focused on whichever of these is actually costing you most.
A short questionnaire before we meet, then 60 focused minutes.
A written summary with clear next steps and a scoped cost.
Whether your identity is ready to systemise as it is, or needs some work first.
How your brand is set up and used today, and the Brand Kit and template system you need.
Where your team uses AI today, where it drifts off brand, and the workflows that fix it.
You don't have to pick the focus. The questionnaire tells us which one will be most useful, and it often isn't the one people expect. The call is diagnostic and free. We audit, advise and give you the plan. No obligation.
A free 60-minute call, no deck. We'll show you where the brand is leaking, what Brand Hub would fix, and what you can fix yourself in an afternoon. A designer in your corner, without hiring one.
