The four logo files. The deck rebuilt the night before the tender. The rework no one tracks. We build the brand, then hand you a system your team can actually run, in Canva and in Claude.
Rework on the line gets a metric and an owner. Rework on the brand gets absorbed: the searching, the rebuilding, the "which version is this?" thread. No line in the budget, no owner, no fix.
Logo_FINAL.png, logo_final_v2.png, Logo_NEW_use-this-one.png. Nobody knows which three are wrong.
A social post shouldn't need a designer. When it does, campaigns slip and momentum goes with them.
Sales sends one deck, marketing sends another. The brand looks smaller than the company actually is.
"Aligned helped us elevate our brand to match our rapid growth. Their in-depth research into our industry and competitors was impressive. Their expertise and collaborative approach were instrumental in our success."

"Aligned truly transformed how we approached our brand and digital presence. The early groundwork they laid for our brand has been instrumental to our growth, and we've seen incredible engagement since the launch."

"Aligned have been instrumental in optimizing our sales process, helping us build a qualified lead pipeline. Their design and web capabilities are the best and most punctual that we have used to produce high-quality marketing collateral."


"Working with Aligned was enjoyable, fast, and produced excellent quality output. Our brand reflects our key values: trust-worthiness, innovation, and change-seeking, also attracting great feedback from customers and B2B partners."

Brand Works builds it.
Brand Hub runs it.
For rebrands, new ventures, and brands that have fallen behind the business. Strategy through to a system your team owns.
8–10 weeks
Enquire about Brand WorksFor companies happy with their identity that need it operationalised. No identity development. We systemise what you already have.
4–5 weeks
Enquire about Brand HubYou have a system.
You have files, and one person who knows where they are and how to use them.
Locked where it matters. Open where the work happens. That's the whole spec, and it's what every Hub template ships with.
Pre-work questionnaire, half-day workshop, category scan, then a written strategy: positioning, audience, proposition, tone.
Two directions presented, one developed. Logo, type system, colour with usage rules, essentials guide.
Icon set, photography brief, graphic devices, layout principles, and the core collateral that proves it works.
Canva Brand Kit configured, 20 locked templates, folder structure, permissions. This is where your team stops starting from scratch.
A brand-trained Claude project, a written system prompt, a copy tone spec, and three workflows for what you make most.
Live session with the team, recorded and supplied, plus a written quick-start. Then 30 days to shake it down.
One template means one Canva design with brand styles applied,
structure locked, editable text and image zones, and an alternate layout.
A deck counts as one, however many pages it runs to.
Square, portrait, story, carousel, quote, announcement, event, testimonial
External pitch master, internal deck
One-pager, case study, report, proposal
Email header, web banner set, signature
Business card, roller banner, A4 flyer
Split agreed in Phase 1. Move counts between groups. The total stays at 20.
Systems drift. Someone new joins, a campaign needs a format nobody built, a template gets unlocked "just this once." Brand Guardian is a Creative Director on the outside of that, every quarter.
Fixed fee. No hours logged, no timesheets, no carryover.

New campaign concepts, additional collateral and production work are quoted separately.
One session, focused on whichever of these is actually costing you most.
A short questionnaire before we meet, then 90 focused minutes.
A written output with clear next steps and scoped costs.
Identity, story and positioning, for businesses ready to get serious about it.
How your brand is set up and used today, and the Brand Kit and template system you need.
A practical session on how your business creates content, and where AI genuinely helps.
You don't have to pick the focus. The questionnaire tells us which one will be most useful, and it often isn't the one people expect. The session is diagnostic. We audit, advise and give you the plan. Build work is quoted separately once you know what's worth building.
A 20-minute call, no deck. We'll tell you whether this is a Brand Works job, a Brand Hub job, or something you can fix yourself in an afternoon. You've seen the chaos tax all month. This is how you delete the line.
